Culture means giving up one's bad conduct, bad behaviour, bad deeds and cultivating good thinking as well as fostering good sentiments that lead to good actions.

Now, the only thing that is cheap is ‘man’! All else have gone up in value. Human beings are the most defamed and most neglected. When costly projects are planned and finished, when the area becomes rich and prosperous, the inevitable result is an unfortunate increase in crime and vice. This is because there is no plan to build up the moral stamina of the human community the project is intended to benefit! The community can be really happy only if it has fine health, steady peace of mind and intelligence that is valued and directed to the service of others. The recognition of the evanescence of the body and all things material must overrule the tendency towards pride and pomp, and check avarice and ambition. 

Bagavan Sri Sri Sri Sathya Sai Baba